A business card should clearly communicate who you are and what you do.
- Be Clear – Choose a font that is clearly legible.
- Keep It Clean – A business card should not replace your brochure or website.
- Stand Out – Nothing helps build a brand quicker than a custom logo design.
- Cover It – It’s important to include all points of contact.
- Hold On – Compare the weight of the paper from business cards you have received. Choose card stock, preferably 100+ cover .
- Finish Strong – A gloss or UV-coated stock is more durable than an uncoated sheet
- Add Value – Include a coupon, a calendar, or dates to remember, to encourage the recipient to hold on to your card.
- Look Closely – Whether you do it yourself or outsource design, make sure someone who hasn’t been a part of the design process proofs it before printing.
- Show Off – Photos are a custom touch to business cards. Realtors, consultants coaches and speakers benefit greatly by including personal images.
- Convey Class – A business card from your desktop printer screams low standards. Full color business cards printed on quality stock are very economical and present your business professionally.
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